Apple has acquired the California-based “Dark Data” AI startup Lattice Data for a whopping $200 million. The company has confirmed the news to several trustworthy sources, including TechCrunch and Fortune. Lattice’s innovative technology turns Dark, unstructured data into structured, human machine-caliber scale data. Lattice’s website defines dark data as random text and images. Last year, Lattice raised over $20 million funding from GV, Madrona and InQTel.
Lattice was founded in 2015 by Raphael Hoffmann, Christopher Ré, Michael Cafarella, and Feng Niu. The company is a commercial arm of the famous DeepDive system that was created at Stanford. DeepDive extracts value from dark data items such as text, tables, figures, and images.
Apple is spending a fortune to ramp up its arsenal of small and innovative AI companies. According to a report, the tech giant has bought about 7 AI companies since 2012. It recently acquired Israel-based RealFace. Last year, Apple acquired India-based machine learning and AI startup, Tuplejump, which was then valued at $20 million. In August, Apple acquired Turi Inc. for about $200 million. Turi uses machine learning and AI to help companies build recommendation engines, detect and fight fraud, analyze customer usage and manage products.
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