Yum Brands acquires AI specialist to help with brands

  • Yum Brands (NYSE:YUM) strikes a deal to acquire Kvantum Inc.
  • Kvantum is said to develop and deploy algorithms and artificial intelligence models to help brands understand consumer behavior.
  • By acquiring the Kvantum business, Yum expects to see a benefit for its KFC, Pizza Hut, Taco Bell , and The Habit Burger Grill brands from applying powerful consumer insights and data analytics to drive calendar and marketing spend optimization.
  • "Technology strategies that elevate the customer and employee experience and lead to smart, data-driven marketing decisions are critical to keeping our brands R.E.D. (relevant, easy to access and distinctive) and delivering growth for our franchisees and shareholders," says Yum CEO David Gibbs.
  • Yum Brands plans to combine Kvantum's artificial intelligence and machine learning approach to understanding human behavior with the unique skillsets of the anthropologists and sociologists at Collider Lab, acquired in 2015.

    Yum Brands fundamentals

    Over the current book year the total revenue will be 6.3 billion USD (consensus estimates). This is rather significant more than 2020's revenue of 5.65 billion USD.

    Historical revenues and results Yum! Brands plus estimates 2020

    historische koersen

    The analysts expect for 2021 a net profit of 1.2 billion USD. The majority of the analysts expects for this year a profit per share of 3.99 USD. So the price/earnings-ratio equals 26.15.

    Per share the analysts expect a dividend of 2 USD per share. The dividend yield is then 1.92 percent. The average dividend yield of the restaurants & bars companies equals a moderate 0.41 percent.

    Yum! Brands 's market capitalization is based on the number of outstanding shares around 31.3 billion USD. The Yum! Brands stock was the past 12 months quite volatile. Since last March the stock is 19 percent higher. This year the stock price moved between 55 and 111 dollar.

    Historical stock prices Yum! Brands

    stock analysis yum!brands

    Click here for dividend Yum! Brands. On Friday, the stock closed at 104.33 USD.

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