Apple Acquires Dark Data AI Startup, Lattice, for $200 Million

Apple has acquired the California-based “Dark Data” AI startup Lattice Data for a whopping $200 million. The company has confirmed the news to several trustworthy sources, including TechCrunch and Fortune. Lattice’s innovative technology turns Dark, unstructured data into structured, human machine-caliber scale data. Lattice’s website defines dark data as random text and images. Last year, Lattice raised over $20 million funding from GV, Madrona and InQTel.

Lattice was founded in 2015 by Raphael Hoffmann, Christopher Ré, Michael Cafarella, and Feng Niu. The company is a commercial arm of the famous DeepDive system that was created at Stanford. DeepDive extracts value from dark data items such as text, tables, figures, and images.

Other take overs

Apple is spending a fortune to ramp up its arsenal of small and innovative AI companies. According to a report, the tech giant has bought about 7 AI companies since 2012. It recently acquired Israel-based RealFace. Last year, Apple acquired India-based machine learning and AI startup, Tuplejump, which was then valued at $20 million. In August, Apple acquired Turi Inc. for about $200 million. Turi uses machine learning and AI to help companies build recommendation engines, detect and fight fraud, analyze customer usage and manage products.

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